One of the most vital — and roaring — areas of readership in the cartoon strip industriousness the right way now is the young adult market , where trade assemblage and original pictorial novels direct at untested readers not necessarily being supply to in the more traditional monthly serial publication get to really shine . Many publishing firm have made big pace recently to wiretap into that market place , and now Archie Comics is among them .
announce throughthe Hollywood Reportertoday , Archie Comics is launch “ Archie Blue Ribbon , ” a new range of young grownup and middle - tier graphic novel that will target bookstore . It ’s an area the publisher has not really leaned into before — with itstraditional monthly comicshitting the direct market , and Archie ’s mainstay mien on newstands in the digest data formatting — open itself up to a new generation of lecturer , especially in the YA distance where Archie has already break up up a host of fans in the form forRiverdaleandChilling Adventures of Sabrinaviewers .
The young initiative will be twofold . Archie Comics itself will publish Blue Ribbon graphic novels aimed at adolescent reader , kicking off with two graphical novels in 2020 : Riverdale : The association That Bind by Micol Ostow , Thomas Pitilli , John Workman and Andre Szymanowicz , fructify inthe bonkers worldof the CW television show , and Betty & Veronica : The Bond of Friendship by Jamie L. Rotante , Brittney Williams , Matt Herms and Jack Morelli , which sees the titular friends imagine their post - graduate lives during career day at Riverdale High .
Whether you like your Archie Riverdale-flavored or original, these new graphic novels will have you covered.Image: Thomas Pitilli, Brittney Williams (Archie Comics)
Meanwhile , the publishing house will team up with Little Bee Books for a series of pictorial novels aimed at younger reader as part of Little Bee ’s BuzzPop imprint . launch in August 2020 , Sarah Kuhn and J. Bone ’s The Riverdale Diaries : Hello Betty ! takes Archie and his friends and re - imagines them as schoolkids , with the first OGN seeing Veronica and Betty start their turbulent friendship after the latter ’s best acquaintance , Valerie Smith , abandon her for a class without her , leaving Betty all alone in Drama ( and having to deal with Veronica ’s , uh , play ) .
It ’s a cool move for Archie Comics , which has done mountain in the past to broaden the reach of its fandoms — not just in the comic , with everything from the mature - audience focus of things likeArchie Horror , the reboot of the main serial itself , and side projects like the revival meeting ofCosmo the Mighty Martian , but also with shows like Riverdale , Sabrina , and the upcomingKaty Keene . It ’s not the only major publisher make inroads to the YA and middle - school markets — part ofDC ’s recent reshufflingof its imprint , for case , take carving out a specific geezerhood bracket of vernal reader and YA hearing , bringing the DC Kids and DC labels as a way to leave original graphic novel material at audience beyond its older , monthly strip audience . Marvel haseven team up upwith Archie Comics itself in the past for a range of digest - formatting collections of archival material , hope to bug into the newsstand market the publisher has otherwise retreated from in favor of the unmediated market .
https://gizmodo.com/archie-comics-is-going-to-start-releasing-marvel-comics-1792436243
But given Archie ’s give beyond the traditional storefront of mirthful book stores and the unmediated market , there are few publishers like it prepared to open their worlds and character up to new hearing in such a broad manner . If it means more the great unwashed reading more funnies , that can only be a good thing .
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