Google Says It Is Prohibiting Political Ads for a Week After November 3

Google , like Facebook , is ostracize all ads concern to the 2020 elections for a week after Nov. 3 , the companywrote in a blog poston Tuesday .

Experts estimate as much as50 to 70 percentof the vote this year will come in via chain mail , a method which Donald Trump ’s organisation andRepublican allieshave done their bestto delegitimize , even though elector fraud in the U.S. isexceedingly rare . Google understandably foresees difficulty ascertain clear election results in the near full term .

To that goal , the company has “ made the decision to implement our Sensitive Events policy as before long as the polls close on November 3 , which will temporarily pause ads referencing the 2020 election , the candidate , or its event , ” according to the blog office . Google also write that , as in 2016 , it will partner with theAssociated Pressto operate real - time information on election results that will look at the top of relevant search .

Photo: Spencer Platt (Getty Images)

Facebook , which has endured months of criticism for allowing politician to lie in advertizing with impunity and go to react to Trump ’s function of its site to spread conspiracy theories about the election , announced a similartemporary ad Bachelor of Arts in Nursing sooner this month . It also said that any mail service by a candidate untimely declaring victory would be labeled with “ specific information … that the counting is still in progress and no success has been determine , ” for all that ’s deserving . ( More latterly , Facebook has threatened a group of New York University engineering school research worker with“enforcement actions”if they keep open garner data from thousands of voluntary on what kind of targeted political ad they see on the site . )

Google has also limit the type of datum useable for political advert targeting , andannouncedback in November 2019 that it would barricade political or issue ads making “ incontrovertibly fictitious claims that could importantly undermine participation or trust in an electoral or popular process . ” That enounce , both it and Facebooklargely remainadvertising black boxesbeyond limited disclosures like who paid how much for which ads . As of Oct. 27 , Google ’s transparentness page says it has made over $ 620 million since the end of May 2018 on political ad .

shun political advertizement for a week after the elections may not amount to much more than a token move , given the U.S. is brace for an election that will berocky at bestand a vote tallying that will likely stretch into aweeks - long incubus . According to Axios , Google haswarned advertisersthat it expects wait in okay stay political advert before Nov. 3 , as it anticipates a surge in demand in the closing days of the airstream .

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