Photo: Dimitrios Kambouris/Getty Images
“I just knew I wanted to build a brand that could stand the test of time. I knew that I wanted to have a modern, more ethical way to meet consumers' needs. There was a huge white space. It was like, however we get there, we need to get there,” Alba tells PEOPLE of building The Honest Company business with CEO Nick Vlahos.
Dimitrios Kambouris/Getty Images
At the core of Alba’s mission since launching The Honest Company in 2012 is building “a business that puts consumers first” with a main focus on “health, wellness and sustainability.”
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“Before, I think people always felt like those things didn’t always align with how a business can run. And I felt like that has to change,” Alba says. “There has to be a better way.”
Alba says it feels “humbling” to now lead a publicly-traded company as a Mexican-American woman and mom. “You can be all of those things,” she says. But the mogul believes there is still more work to be done to funnel more women into “leadership roles across the board.”
“There’s a lot of fear just from the unknown and doubt from the unknown. But the more and more people see us at those tables and see us show up in these different environments where you’re not used to seeing us in the same way that you’re used to seeing men, that will continue to help change the narrative,” Alba says.
“Half the population isn’t represented in all of these sectors. Why? We need to be more active to make sure that that doesn’t happen for this next generation,” she adds. “That our kids are growing up with a totally different understanding of what’s possible and who you can be.”
Andrea Lavinthal
source: people.com
